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  1. By Allen Voivod Spring has started to bloom, and here at Barbie® Signature, we're ready for another kind of blossoming – the kind that includes new looks for the next doll in our @Barbiestyle Fashion Doll Series! Late last year, we gave you the choice of Barbie® or Ken® as the fourth doll in this series. Thousands of fans voted and chose Barbie® to wear some of the hottest looks inspired by @BarbieStyle on Instagram. Voting is now open on the styling, fashions, and accessories for this doll – and your choices will define the winning doll to be manufactured by Mattel. Since its
  2. By Allen Voivod Barbie® debuted to worldwide acclaim on March 9, 1959. Two years and two days later, she would meet an extraordinary certain someone – a handsome young teenage gentleman named Ken Carson! And their lives would never be the same. Six decades later, Ken® doll still holds a special place in Barbie® doll's heart, and we're celebrating his debut with the Barbie® Signature Ken® 60th Anniversary Doll. As the story goes, hundreds upon hundreds of Barbie® Fan Club letters poured into Mattel headquarters in Barbie® doll's early days, from fans who wanted Barbie® to have a boyf
  3. By Allen Voivod You did it – for a third time! Tens of thousands of Barbie® fans voted on Instagram and on our website survey for the "Fall" hairstyle, fashion, and accessory choices in our third @BarbieStyle Fashion Doll Series poll. Thank you for joining the fun! We've tabulated the results, and we're ready to share them in detail. Have a look at the choices made by you and Barbie® collectors from around the world. These options will be used to bring a new set of @BarbieStyle-inspired fashions to life. What comes next? Our team will take the results i
  4. By Allen Voivod The 11th honoree in the Barbie® Inspiring Women™ doll series pays tribute to the longest serving First Lady of the United States, who was also a UN Spokesperson and a human rights activist. It's Anna Eleanor Roosevelt, an incredible heroine of her time who redefined the role of women in politics and public life. The Barbie® Inspiring Women™ series, which began in 2018, celebrates courageous women who took risks, changed rules, and paved the way for generations of girls to dream bigger than ever before. (Dolls for some of the previous honorees are still available in t
  5. By Allen Voivod Earlier this year, thousands of Barbie® fans voted on design sketches to create the next doll in the Barbie® Signature Doll Design Showdown series. We took the top two sketches from that vote and turned them into prototypes! Now, you get to vote on your favorite, which will become a member-exclusive doll. Check out the prototypes we created from the winning sketch designs below. These are the two vying for your votes! Prototype #1: Prototype #2: Now, all you have to do is click the "Vote Now" button below to support your favori
  6. By Allen Voivod Barbie® fans, you made your voices heard! It's been a compelling week, watching the vote tallies as they steadily rose into the thousands. But only one prototype could win this final round of the 2020 Barbie® Signature Doll Design Showdown. Are you ready to find out which one took the prize? Here we go… What happens next? The Barbie® Signature team will get to work finalizing all the design specifications for the doll and its packaging, and prepare it for a four-week pre-order period to be announced in 2021. Please note: Only Barbie® Signature Platinum and
  7. By Allen Voivod Last year, the first-ever Doll Design Showdown debuted, and you chose the design and prototype that would be made into a new Barbie® Signature doll. Now, you get to do it again! The 2020 Barbie® Signature Doll Design Showdown has begun, and this time, Designer Angel Kent is going "under the sea" to inspire your votes. You’ll select the winning doll in two phases. Phase 1 consists of four design concepts. All you have to do is vote for your favorite. The poll for this phase will open on 8/19 and close on 8/25. So it’s already time to start voting! De
  8. By Allen Voivod Barbie® continues to pay tribute to incredible heroines of their time with the Inspiring Women™ doll series! Out latest honoree is writer, author, activist, and teacher Dr. Maya Angelou, whose numerous awards and accolades include over 50 honorary doctorates and a Presidential Medal of Freedom. She’s a fitting addition to the Inspiring Women™ series, which began in 2018. Barbie® had so far celebrated nine courageous women who took risks, changed rules and paved the way for generations of girls to dream bigger than ever before. (Dolls for some of the previous honorees
  9. By Allen Voivod We may be in the colder months of the year, but our thoughts are already turning to spring – namely, the Spring 2021 line of Barbie® Signature dolls. And we can’t tell you how excited we are about the arrival of this particular doll, as it also signals the start of the brand-new Barbie® Pink Collection™! Collectors around the world have been wondering what Robert Best would do after the completion of his Barbie® Fashion Model Collection run in 2020. To be fair, the Senior Director of Barbie® Design did much more with Barbie® than just the creation of the BMFC® for the
  10. BarbieSignatureAdmin

    Three Festive Holiday Barbie® Dolls for the 2020 Season!

    By Allen Voivod Ahhh, the holidays. It's the season to be festive and merry. A time when snowflake flurries make everything sparkle. A time when the warmth of holiday cheer fills you with joy. It's never too early to start getting into the holiday spirit, and one of our favorite ways at Barbie® Signature is by celebrating the arrival of the annual Holiday Barbie® Dolls! This beautiful tradition started in 1988, and it's currently the longest-running active series of collectible Barbie® dolls. Different elegant gowns have arrived every year, in all sorts of festive hues and shades. T
  11. In collaboration with the Musée Yves Saint Laurent Paris, Barbie® Signature is honored to present three Platinum Label® Yves Saint Laurent Barbie® Dolls! Wearing iconic looks from the visionary designer, these Barbie.com exclusives honor his vast impact on women's 20th century fashion. For this perpetually stylish collaboration, Barbie® models Yves Saint Laurent’s 1965 Mondrian dress, 1968 Safari Jacket, and 1983 “Paris” evening gown. Barbie® Product Design Manager Linda Kyaw helped bring these remarkable designs to doll-sized life. “I was over the moon when this opportunity came up,” Kyaw s
  12. By Allen Voivod Yara Shahidi is using her powerful voice to inspire change. Smart and driven, Yara is an unstoppable force for the next generation. She's exactly the kind of person whom we're thrilled to honor as a role model for girls around the world, and to celebrate with a Yara Shahidi Barbie® Shero Doll! Passionate about empowering her peers, Yara has used her platform as an actress, model, and change agent to launch We Vote Next, which strives to help new voters learn about the impact of using their voice and their vote to shape the future. This is what makes her a "Shero" – a
  13. By Allen Voivod It was a tough decision, but tens of thousands of Barbie® and Ken™ fans rose to the occasion! They voted on Instagram and on our website survey to determine which doll would be the fourth and final doll via the @BarbieStyle Fashion Doll Series poll. No more suspense: Here are the results! What comes next? We'll have the second half of our final vote ready for you soon, where – as with previous entries in the @BarbieStyle Fashion Doll Series – you'll get to vote on fashions, hairstyles, shoes, and everything in between. Keep an eye on your em
  14. By Allen Voivod Elton John Barbie® Doll is a bold collaboration that personifies two cultural icons, and honors the extraordinary artistry and musicianship of a stellar performer! Barbie® pays tribute with this new doll to the legendary singer, songwriter, pianist and composer, who is also the most successful male solo artist of all time. Elton has amassed numerous gold and platinum albums, and even one diamond album – a ranking ten times higher than platinum, and only about 100 albums have ever reached that mark overall! Elton's also earned countless music industry achievements thro
  15. By Allen Voivod Last year, the first-ever Dia de Muertos Barbie® Doll captured the imagination of collectors all over the world. It was one of Barbie® Signature's most popular dolls in 2019 – so popular, in fact, that it inspired the start of a new tradition. Today, we're proud to reveal the 2020 edition of the Dia de Muertos Barbie® Doll, second in a new collection! The 2019 Dia de Muertos Barbie® Doll was a runaway hit – one that even had an encore appearance in the online shop after the first time it sold out! It was so well received that Barbie® Signature decided to acknowledge
  16. BarbieSignatureAdmin

    2019 Doll Design Showdown Winner Available for Pre-Order!

    By Allen Voivod We have a winner in the first-ever Barbie® Signature Doll Design Showdown. Fans all over the world voted for her, but only Platinum and Gold Status members can pre-order her – and only for a limited time! Read on for all the important details. (Not a member? Join now!) The pre-order period lasts four weeks, from 8/17 to 9/14. During that time, we must receive pre-orders for at least 1,500 dolls for it to go into production. Pre-order the winning doll now! Designer Angel Kent and the Barbie® Signature design team created a stunning prototype, and the
  17. By Allen Voivod For the final doll in the 2020 @BarbieStyle Fashion Doll Series, we're doing something a bit different. We're splitting the vote into two rounds, and for the first round, you have a simple choice: Barbie® or Ken™! Simple, yes. Easy? Maybe not! After all, Barbie® and Ken™ both have millions of fans all over the world. We can't wait to find out which one you'll choose to represent the fourth doll for the @BarbieStyle Fashion Doll Series. Your choices will define the winning doll to be manufactured by Mattel. Each doll, available for purchase in the Barbie® online shop i
  18. By Allen Voivod It was an exciting week of voting, and all four doll design concepts acquitted themselves admirably. But only two could advance to the prototype phase of the 2020 Barbie® Signature Doll Design Showdown. Are you ready for the reveal? Design Concept #2: Design Concept #3: Now that you've selected two designs, here's what happens next. A couple of months from now, Phase 2 voting will begin. You’ll be presented with a prototype version of each of these designs, and you’ll get to vote on which one you prefer. (Why the wait between voting phase
  19. By Allen Voivod Barbie® Signature is thrilled to bring you the Marvel Studios' Black Widow Barbie® Doll, wearing a true-to-movie costume packed with authentic details. "It was so exciting to bring the character of Black Widow to life for her upcoming 2020 solo movie," said designer Bill Greening. "The doll really captures the likeness of the hero and the details of the Black Widow costume. I hope both Barbie fans and Marvel fans alike enjoy this iconic doll from Barbie Signature." Fan-favorite agent-turned-hero Natasha Romanoff, also known as Black Widow, is as lethal as she is
  20. BarbieSignatureAdmin

    2019 Doll Design Showdown Winner: Pre-Order Starts Soon!

    By Allen Voivod We have a winner in the first-ever Barbie® Signature Doll Design Showdown. Fans all over the world voted for her, but only Platinum and Gold Status members can pre-order her – and only for a limited time! Read on for all the important details. (Not a member? Join now!) Barbie® Flight of Fashion™ is a Platinum Label® Doll that will retail for $120 in the online shop. The pre-order period lasts four weeks, from 8/17 to 9/14. During that time, we must receive pre-orders for at least 1,500 dolls for it to go into production. (If this minimum pre-o
  21. By Allen Voivod We're still in the throes of summertime, but we're already thinking about fall … specifically, the "Fall" doll for the @Barbiestyle Fashion Doll Series! Voting is now open for the third of four dolls in this series, where your choices will define the winning doll to be manufactured by Mattel. Each doll, available for purchase in the Barbie® online shop in 2021, will come with on-trend fashion separates and LOTS of accessories to create your own styles. Since its debut on Instagram in 2015, the @BarbieStyle fashion blog has grown to more than two million followers. Th
  22. By Allen Voivod The Star Wars™ x Barbie® Collection, inspired by the films’ original concept art, re-imagines iconic Star Wars characters through a distinctive Barbie™ high-fashion filter. This year, four new dolls join our collaborative homage to the beloved space saga franchise: dolls inspired by the characters Rey™, C-3PO™, Chewbacca™, and a Stormtrooper! Just like the Darth Vader™, Princess Leia™, and R2-D2™ themed tributes that launched this collection last year (which are also available in our online shop), the four new dolls each take design inspiration from the legenda
  23. By Allen Voivod You did it – again! Tens of thousands of Barbie® fans voted on Instagram and on our website survey for the "Summer" hairstyle, fashion, and accessory choices in our second @BarbieStyle Fashion Doll Series poll. Thank you for joining the fun! We've tabulated the results, and we're ready to share them in detail. Have a look at the choices made by you and Barbie® collectors from around the world. These options will be used to bring a new set of @BarbieStyle-inspired fashions to life. What comes next? Our team will take the results into furt
  24. By Allen Voivod Barbie® The Best Look™ Gift Set is the penultimate entry in the Barbie® Fashion Model Collection – for 2020, and for the collection itself! This is the final year for the haute couture segment from Barbie® Signature, and with this set, Senior Director of Barbie® Design Robert Best is going back to the very beginnings of Barbie® for inspiration. "I knew I wanted to include gift sets as premium offerings when we started to dream up what would eventually become the Barbie Fashion Model Collection," Robert says. "Connecting to the Barbie dolls of the past was inten
  25. By Allen Voivod Barbie® fans have spoken! The votes have been tallied, and we're ready to declare a winner in the first-ever Barbie® Signature Doll Design Showdown. Two prototypes competed for the honor, but only one could win it all. Are you ready for the big reveal? Flight of Fashion™ What happens next? The Barbie® Signature team will get to work finalizing all the design specifications for the doll and its packaging, and prepare it for a four-week pre-order period to be announced during spring of 2020. Please note: Only Barbie® Signature Platinum and Gold Stat
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