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  1. Arriving just in time for the holidays, Disney’s Mary Poppins Returns is an all-new sequel with a fresh sensibility that celebrates the spirit of the original! Our Disney Mary Poppins Returns Dolls are inspired by the key characters and magical scenes from the upcoming film. In the new movie, Mary… Read More

  2. The award-winning hit musical WICKED has captivated audiences for 15 years, and is one of the most successful productions of all time. Now, its main characters have been honored in a brand-new way. Join us for the premiere of Wicked Elphaba and Glinda Barbie® Dolls! WICKED tells the untold story o… Read More

  3. Coming soon to theaters, and even sooner to Barbie® Signature! Disney’s The Nutcracker and the Four Realms is inspired by E.T.A. Hoffmann’s classic tale, and our Disney The Nutcracker and the Four Realms Dolls are inspired by the characters and costumes from the enchanting new movie. One of the la… Read More

  4. "I have a passion for vintage Barbie and I love the 1960s Mod era," says Barbie® Signature Principal Designer Bill Greening. The two come together in groovy fashion with the arrival of the Barbie® Mod Friends Gift Set in the online shop! Celebrating 50 years of friendship, the gift set captures an… Read More

  5. In honor of the debut of Barbie® The X-Files™ Agent Fox Mulder Doll and Barbie® The X-Files™ Agent Dana Scully Doll, Barbie® Signature is taking you behind the scenes! See what went into creating the dolls made to celebrate the 25th anniversary of one the most successful television dramas of all tim… Read More

  6. In 2016, U.S. Gymnast Laurie Hernandez captivated girls around the world with her energetic performances. Since then, she's also become an author, an entrepreneur, and a Barbie® Shero! To celebrate the youngest member of the Final Five gymnastics team, we're thrilled to introduce the Laurie Hernan… Read More

  7. Marni Senofonte is one of the most sought-after stylists, whose work spans from editorial spreads to live appearances, music, and film. Now, she's bringing her unique creative expression to design for the ultimate global fashion icon – Barbie®! The Barbie® Styled by Marni Dolls feature fresh, tren… Read More

  8. Have you dreamed of having some of Barbie® doll’s iconic looks in your own closet? Now you can! Barbie® partnered with Burbank-based retro fashion retailer Unique Vintage to bring to life classic Barbie® styles for real life fans. The Barbie x Unique Vintage collaboration includes a thirteen-piece… Read More

  9. It’s a very special time of year – when graduates of all ages gather for commencement ceremonies! From pre-K to pre-med, honor the occasion and your favorite high achiever with a special gift: Barbie® Graduation Day Doll! Designed by Kelley Lindberg, Barbie® Graduation Day Doll is the first keepsa… Read More

  10. To celebrate the final festive dolls in the Faraway Forest® Collection, we’re thrilled to share something wonderful with you! Barbie® Signature Project Copywriter Eleanor Oliver has been writing the packaging copy for these fantastic fantasy dolls, but she’s also written something more: a secret h… Read More

  11. Meet Lara Croft, inspiration for the Tomb Raider Barbie® Doll! Based on the main character from the upcoming movie, she’s the fiercely independent daughter of an eccentric adventurer who vanished mysteriously… Armed with only her sharp mind, blind faith, and stubborn spirit, Lara ventures into the… Read More

  12. Mrs. Which, Mrs. Who, and Mrs. Whatsit are key characters in Disney’s A Wrinkle in Time, a movie filled with adventure and magic! In connection with the movie’s debut, we’re proud to introduce you to these powerful women warriors. Mrs. Whatsit is the most youthful and free-spirited warrior, who ca… Read More

  13. Ballet Wishes® Barbie Doll returns to the spotlight for another captivating performance! The fifth doll in this special occasion series arrives in the online shop this month in a costume fit for a prima ballerina. Created to celebrate all ballet dancers, Ballet Wishes® Barbie® Doll honors the hard… Read More

  14. Springtime is just around the corner, and that means Graduation Day is coming for students around the world! Celebrate and commemorate this impressive achievement with a Barbie® Graduation Day Doll, the latest in our series of special occasion dolls in keepsake packaging. This is the perfect gift to… Read More

  15. A baby on the way! There are few occasions as joyful as this one, and Barbie® is ready to celebrate with the friends and family of the wonderful mother to be. The new Welcome Baby Barbie® Doll is a perfect way to mark this exciting new chapter in an expectant mother’s life. Welcome Baby Barbie® Do… Read More

  16. She’s back to inspire a new generation of leaders! Day-to-Night™ Barbie® Doll was originally released in 1985, and now she’s ready to change the world again as a vintage reproduction doll. Shockingly, Barbie® Signature Principal Designer Bill Greening didn’t have the original Day-to-Night™ Barbie®… Read More

  17. Get ready for the perfect friendship pairing! Barbie® Senior Design Director Robert Best showcases the playful side of his haute couture stylings with the release of Barbie® Hello Kitty® Doll. This collaboration captures the essences of both beloved icons, in a fashion inspired by Hello Kitty’s si… Read More

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