By Allen Voivod
Mattel turns 75 in 2020! It's a major milestone, and as we look back, there are so many moments to celebrate, to be in awe of, and to cherish. Barbie®, for her part, is honoring this historic occasion with a vintage reproduction of the "doll that started it all" – the Barbie® Signature Mattel 75th Anniversary Doll. And for the first time ever, she's made with the Silkstone® doll body!
“The 1959 Barbie doll is a shining star in the history of the Mattel,” says Barbie® Signature’s Bill Greening, who led the design team in creating this new vintage reproduction. “She captures the pioneering vision Ruth Handler brought to us all, and that continues to inspire us today.”
The impact Barbie® has had on Mattel, on fans of all ages, and on the world itself cannot be overstated. Today, 60 years after her introduction at the New York Toy Fair, more than 100 Barbie® dolls are sold every minute. Every minute!
She's been dressed by dozens of major fashion designers, held more than 200 careers, and worn every imaginable style that's come and gone over the past six decades. But when it came to selecting an outfit for the doll that would celebrate Mattel's 75th, there was never any doubt what it would be.
This vintage reproduction of the Original Teenage Fashion Model™ wears the famous strapless, vintage-cut swimsuit from her 1959 debut. She sports the signature ponytail and features the original face sculpt, with crimson lips and sleek black eye liner. Her iconic accessories include cat-eye sunglasses and black peep-toe slides, and she comes with a wrist tag, too.
She'll arrive in special 75th anniversary packaging, and of course comes with a doll stand and Certificate of Authenticity. If ever there was a time to get an edition of this doll, this is it! Head to the online shop today and secure a collectible part of Mattel's history with the Barbie® Signature Mattel 75th Anniversary Doll.